In a fierce
competitive world plenty of companies are cashing their businesses with digital
marketing. Today every small company is engaged in improving the websites so as
to establish a stronger brand image of its products and services. Website
development plays an integral role to work more efficiently with an entire
project to give an easy navigation and a user-friendly website to readers. According
to Forester, nearly $1.1 trillion of all retail sales in 2011 were web
influenced.

Why PHP for website
development?
PHP is the prominent scripting language to
design the dynamic websites. The fact that over 200 million websites are
powered by PHP technology across the world can’t be ruled out. PHP is
extensively used to develop forums, communities, calendars, shopping carts and
developing enterprise applications. Web developers use PHP language, officially
known as Hypertext Preprocessor, to design flexible,
innovative, interactive websites. Websites backed by PHP technology gives
high-end user experience.
How PHP is the trusted choice for millions of web
developers?
Usability:
Java has already replaced some of the scripting languages. On the contrary PHP
doesn’t have any limitations as with Java and C++.
Availability:
The feature that there is no licensing fee makes it available for development
at low cost among web developers.
Integration:
PHP is considered as a most familiar programming language because of the easy
integration with existing platforms like HTML.
Versatility:
PHP is always known for its versatility feature. PHP is suited to almost all
web servers that run on major operating systems like MAC, Linux etc.
For a cost effective
and PHP development, hiring a professional web developer can yield excellent
results. PHP
Web Development India can make the web development easier and user-friendly. As
per the Mobile Joomla, the change in website bounce rate spikes to 100% when a
page takes 4 seconds or more to load. It jumps to the rate of 150% if a page
takes 8 seconds or more to load.